cairo communication
Milano, Italy
www.cairocommunication.it

 

Industry: Communications


Annual Turnover: 233 milioni di euro


Employees: 264


Oracle Products & Services:

  • Oracle JD Edwards EnterpriseOne
  • Financial Management
  • Inventory Management
  • Manufacturing Management
  • Procurement and Subcontract Management
  • Sales Order Management
  • HCM Foundation

 

 

"The Oracle JD Edwards EnterpriseOne platform allows us, in a rapid way and with a minimal IT structure,to support the requests of the business in the development of new services, in the customers loyalty and in costs reduction."


Emilia Lotta,
Head Information Systems, Cairo Communication Spa

 

A single platform for the companies of Cairo group, which in a month has adopted new business models.


Cairo Communication operates in the communication field as a magazine and book publisher, as dealer for advertising space on various media (commercial and private tv, printed media and internet), and as well as operates through web with "il trovatore" search engine. The magazines published by the group are: Diva e Donna, Settimanale Dipiu, DipiùTv, DipiùTv Cucina, Dipiu TV Stellare, DipiùTv Giochi, TV Mia, For Men Magazine, Natural Style, Airone, Bell'Italia, Bell'Europa, In Viaggio, Gardenia , Arte, Antiquariato. It manages as dealer the above mentioned headers and the commercial TV channel (La7), Pay TV (Cartoon Network, Boomerang, Bloomberg TV, CNN).

Challenges

 

  • Centralizing the management control
  • Managing in an integrated and complete way an editorial project;
  • Managing costs and revenues in terms of volume, collection and listing, newspapers, media (TV, printed media, web);
  • Have an adequate management system able to meet the needs of a listed company.

 

Solution

 

  • Adopted a single and centralized platform for all the companies of the group, thanks to Oracle JD Edwards EnterpriseOne and to the support of the system integrator with a great experience of ERP projects in complex areas;
  • Reduced, with the last release upgrade, the time of periodical accounting closing, guaranteed with respect of the expected time;
  • Increased the efficiency of analysis and reporting ability;
  • Allowed the dynamic management of combinations and divestitures of companies or branches of company;
  • Rapidly adopted new business models (one month to set up a business unit) in publishing, advertising, Internet (company Il Trovatore);
  • Contained - because governed from the interior with two dedicated resources - organizational impacts and project costs and maintenance.

 

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